rigid ideas meaning in English

固执的看法

The company take the " prestige first , the quality first , user first " as the enterprise objective ; the " science and technology humanist , fulfills responsibility , is professional , the development , innovates " is air wel human ' s rigid idea ; depends upon the high tech technology specialized talented person , regards develops the new product - - to follow close on the world compressed air purification the technical development foundation of for the enterprise development , makes the " high quality , the environmental protection , economical " air wel the product
公司以"信誉第一、质量第一、用户第一"为企业宗旨； "科技以人为本、尽责、敬业、开拓、创新"是艾玮尔人执着的理念；依靠高科技技术专业人才，视开发新产品- -紧跟世界压缩空气净化技术的发展为企业发展之本，打造"高品质、环保、经济"的艾玮尔产品。